Data Protection

Privacy Policy

Information about the processing of your personal data.

Data Controller

b1.ai GmbH

Waidmarkt 11

DE-50676 Cologne

Representatives: Arne Horn, Ralf Laux

Email: ah@b1ai.com

Types of Data Processed

We process the following categories of personal data:

  • Inventory data (names, addresses)
  • Contact data (email, phone numbers)
  • Content data (form entries, messages)
  • Usage data (pages visited, access times)
  • Meta/communication data (IP addresses, device information)
  • Contract data
  • Payment data

Processing Purposes

Your data is processed for the following purposes:

  • Provision and optimization of our online services
  • Handling inquiries and communication
  • Direct marketing and promotional outreach
  • Web analytics and performance optimization
  • Conversion measurement and marketing effectiveness
  • User profiling for personalized experiences

Legal Basis

We process your personal data based on the following legal grounds:

  • Your consent (Art. 6(1)(a) GDPR)
  • Performance of a contract (Art. 6(1)(b) GDPR)
  • Legitimate interests (Art. 6(1)(f) GDPR)

Cookies

Our website uses cookies to ensure functionality and optimize user experience.

We use temporary cookies (deleted when browser closes) and persistent cookies (stored up to two years).

You can manage cookie preferences through your browser settings or use external opt-out mechanisms.

Third-Party Services

We use the following third-party services:

  • Google Analytics – Web analytics and reach measurement
  • Google Fonts – Web typography
  • Google Maps – Interactive maps
  • YouTube – Video content embedding
  • reCAPTCHA – Form security and spam protection
  • LinkedIn & XING – Social media integration

Your Rights

Under GDPR, you have the following rights:

  • Right of access to your personal data
  • Right to rectification of inaccurate data
  • Right to erasure ('right to be forgotten')
  • Right to restriction of processing
  • Right to data portability
  • Right to object to processing
  • Right to lodge a complaint with a supervisory authority

Data Retention

Newsletter subscriber data is retained for up to three years after unsubscription to document previous consent. Server logs are maintained for security purposes.

Supervisory Authority

You have the right to lodge a complaint with the competent data protection authority:

State Commissioner for Data Protection NRW

Kavalleriestraße 2-4, 40213 Düsseldorf